Scholar4AI Updated 2026-10-31 19:11 UTC+09:00

Top funders of marketing research, 2023–2025

Research funders ranked by the papers in the 15 tracked marketing journals that name them, in each year from 2023 to 2025. Funders are the organisations OpenAlex links to a paper from its funding information (Crossref metadata and the paper's acknowledgements); a paper counts once for each funder it names. Grant numbers are not shown. Also as Markdown.

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By category: Finance · Accounting · Economics · Health Economics and Policy · Management · Marketing · Information Systems · Tourism and Hospitality · Higher Education and Research · Operations Research · Statistics · AI

Key findings#

  • From 2023 to 2025, National Natural Science Foundation of China was named as a funder of the most papers in the 15 tracked marketing journals (298), followed by National Social Science Fund of China (61) and Ministry of Education of the People's Republic of China (42).
  • In 2025 alone, National Natural Science Foundation of China funded 127 of these papers.
Funders named on the most papers, 2023–2025
#Funder2023202420252023–2025
1National Natural Science Foundation of China56115127298
2National Social Science Fund of China14192861
3Ministry of Education of the People's Republic of China7161942
4Fundamental Research Funds for the Central Universities12131540
5Fundação para a Ciência e a Tecnologia1052540
6National Office for Philosophy and Social Sciences1718540
7Humanities and Social Science Fund of Ministry of Education of China5132038
8Japan Society for the Promotion of Science1111527
9China Postdoctoral Science Foundation712726
10Social Sciences and Humanities Research Council of Canada941124
11National Science and Technology Council86620
12Conselho Nacional de Desenvolvimento Científico e Tecnológico241319
13European Commission541019
14National Research Foundation of Korea77519
15Ministry of Education57618
16National University's Basic Research Foundation of China75517
17Narodowe Centrum Nauki55616
18Natural Science Foundation of Shandong Province54615
19Deutsche Forschungsgemeinschaft66214
20Pennsylvania State University52613
21Ministry of Oceans and Fisheries45211
22Ministry of Science and Technology, Taiwan54211
23Agencia Estatal de Investigación13610
24Liikesivistysrahasto21710
25Major Program of National Fund of Philosophy and Social Science of China16310
26Ministerio de Ciencia e Innovación25310
27Ministerio de Ciencia, Innovación y Universidades14510
28Turun Yliopisto24410
29Fonds Wetenschappelijk Onderzoek2529
30Marketing Science Institute1539
31China Scholarship Council2338
32Natural Science Foundation of Zhejiang Province0448
33University of Johannesburg3328
34Yonsei University3238
35HORIZON EUROPE Framework Programme2327
36Nederlandse Organisatie voor Wetenschappelijk Onderzoek3137
37Rijksuniversiteit Groningen1337
38Academy of Finland0336
39Beijing Social Science Fund1326
40Conselleria de Innovación, Universidades, Ciencia y Sociedad Digital, Generalitat Valenciana2316
41European Research Council1146
42Generalitat Valenciana3216
43Humanities and Social Sciences Youth Foundation, Ministry of Education of the People's Republic of China0426
44Institute for Information and Communications Technology Promotion0426
45KU Leuven2226
46Korea University Business School3126
47Macquarie University0336
48Ministry of Science, ICT and Future Planning2406
49Qatar National Library2226
50Đại học Kinh tế Thành phố Hồ Chí Minh1056
Cite this page

Scholar4AI. (2026). Top funders of marketing research, 2023–2025. Journal Research Rankings. Retrieved October 31, 2026, from https://scholar4ai.com/rankings/funders/marketing

@misc{scholar4ai-rankings-funders-marketing,
  author = {{Scholar4AI}},
  title = {Top funders of marketing research, 2023–2025},
  year = {2026},
  howpublished = {\url{https://scholar4ai.com/rankings/funders/marketing}},
  urldate = {2026-10-31},
  note = {Journal Research Rankings; data from OpenAlex (CC0); licensed CC BY-NC 4.0}
}

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